Pitfalls in Generating Online Advertising Revenue

 Generating online advertising revenue is often the primary goal of most websites and blogs.  Selling products or services can only be done by those  who actually have a product or service or a connection to one via affiliate marketing, etc. However, anyone can create a site about any topic of interest and hope to be successful getting good traffic.  Upon reaching certain thresholds, sites are eligible to participate in Google Adsense or other online advertising revenue programs.I often advise [...]

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How often does Google crawl?

The criteria by which Google crawls a site….. depends. I could not find the hard and fast rules, but page rank, the frequency of updating and refreshing content, the relevancy of content and other factors do play a decidedly crucial role. Some of the newer sites with static content seemed to get cached about every 12 or 13 days whereas some other sites seemed to be cached daily.However, the real shocking revelation is something else I [...]

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