Fran Jakubowicz

April 16, 2024

The Complete Guide to Personal Injury Law Firm Marketing

  Last year, the Personal Injury Lawyers & Attorneys industry in the United States marked a modest but notable presence with a total of 50,693 businesses, […]
April 8, 2024

A Simple Hack to Define LinkedIn Post Engagement: Impressions & Engagement Explained

  We can all safely say that LinkedIn post engagement is a KPI we all want to measure for business growth.  But how do you calculate […]
March 26, 2024

Digital Marketing Strategies Playbook: Your Employment Law Practice Needs Cases, Here’s How to Get Them

  It’s a tough playground for employment law firms and having a strategic digital marketing plan will help you stay relevant in a crowded market. Getting […]
March 12, 2024

How to Shatter Industry Conversion Rate Benchmarks On Your Landing Pages (6 Tips)

In  competitive industry spaces like healthcare and legal marketing, surpassing the industry average conversion rate of 5.89%—as reported by HubSpot—is a notable achievement. Achieving a 10% […]
February 29, 2024

5 Social Proof Strategies to Increase Client Acquisition for Your Law Firm

  Business to Consumer (B2C) law firms, such as family law, estate planning, personal injury, consumer protection, employment law, criminal defense and residential real estate etc. […]
February 15, 2024

The Death of Cookies and the Truth About FLOC: What is a PPC Marketer to Do? (Updated)

This article has been updated to reflect changes in 2024 Recent Developments in Digital Advertising and Privacy Google announced a significant shift in its approach to […]
January 30, 2024

It’s All About User Intent Baby

Customer Intent, often referred to as user intent when discussing online behavior, pertains to the underlying motives that drive a prospective buyer’s online interactions. As digital […]
January 14, 2024

Accelerated Success: Innovative Marketing Strategies for Family Lawyers

Last week I had the pleasure of hosting an expert panel on Innovative Marketing Strategies for Family Lawyers.  The conversation was engaging, informative and provided practical, […]
December 31, 2023

SunHouse is Honored to Receive Three TechBehemoth Digital Marketing Awards

  In 2023, award-winning digital marketing agency SunHouse distinguished itself in three key areas of digital marketing: Digital Strategy, Pay Per Click (PPC), and Social Media […]