Fran Jakubowicz

September 27, 2023

Is Your Patient Acquisition Campaign Leaving Money on the Table?

  With 82.8% of patients finding and choosing a healthcare provider based on what they see online, it’s not surprising that healthcare organizations are increasingly investing […]
August 30, 2023

The Ultimate Face-off: Display Ads vs. Search Ads – Which Strategy Reigns Supreme?

  In digital advertising, where every click counts, the struggle between investing in Display Ads vs. Search Ads continues to plague advertisers. Advertising decisions can shape […]
August 10, 2023

Understanding Your Customers Through the Jobs To Be Done Lens

“As the saying goes, no one wants a quarter-inch drill bit; they want a quarter-inch hole.” Tony Ulwick There are dozens of noteworthy marketing theories that […]
July 17, 2023

How To Re-Engage Unresponsive Form Leads

You’ve built an intelligent paid acquisition campaign to drive inbound leads on the channels your audiences hang out in most. Your ad creatives and calls to […]
June 21, 2023

The Manifest awards SunHouse Marketing As One of The Most Reviewed Digital Marketing Agencies in Israel

The Manifest business, tech, and marketing blog is a B2B business resource with the latest guides & industry data, including In-depth articles covering technology, business & […]
June 13, 2023

Google Ads Vs. Microsoft Bing Ads: Why Both Matter

Microsoft Advertising (Formerly Bing ads) is resurging in popularity and it’s not simply because of Microsoft’s AI-powered Bing Search engine or Microsoft’s promise of driving more […]
April 20, 2023

Digital Lead Generation and The Power of Personalization

  When it comes to digital marketing, personalization can be the difference between a qualified lead and a time-wasting tire kicker.  Personalization allows you to tailor […]
April 13, 2023

Speed to Lead: How Quickly Should You Be Responding to Inbound Leads?

What’s The Best Lead Response Time? Think Speed to Lead Speed to lead is the amount of time it takes to respond to an inbound lead once […]
March 28, 2023

Influencer Generated Content (IGC): Fuel For Your Digital Lead Gen Engine

  Marketers are always searching for that elusive creative asset, that lead-generation magnet that will transform their digital lead-generation campaign from average to extraordinary. From amazing […]