July 14, 2024

10 LinkedIn Profile Optimization Tips For Selling Success

LinkedIn reportedly has over  1 billion registered members from over 200 countries and territories. According to Statista, LinkedIn’s user base is expected to continue to increase between 2024 […]
May 9, 2024

A Comprehensive Guide to Digital Marketing for Immigration Law Firms

  Last year, the United States was home to 17,558 Immigration Lawyers & Attorneys businesses, marking a significant growth of 7.9% from the previous year. Over […]
May 6, 2024

The Cookie Chronicles: Business Navigation in a Post-Cookie Marketing World

As business leaders, we’re constantly steering through the currents of technology and consumer trends. However, there’s a looming shift that threatens to reshape the very bedrock […]
April 16, 2024

The Complete Guide to Personal Injury Law Firm Marketing

  Last year, the Personal Injury Lawyers & Attorneys industry in the United States marked a modest but notable presence with a total of 50,693 businesses, […]
April 8, 2024

A Simple Hack to Define LinkedIn Post Engagement: Impressions & Engagement Explained

  We can all safely say that LinkedIn post engagement is a KPI we all want to measure for business growth.  But how do you calculate […]
March 26, 2024

Digital Marketing Strategies Playbook: Your Employment Law Practice Needs Cases, Here’s How to Get Them

It’s a tough playground for employment law firms and having a strategic digital marketing plan will help you stay relevant in a crowded market. Getting new […]
March 12, 2024

How to Shatter Industry Conversion Rate Benchmarks On Your Landing Pages (6 Tips)

In  competitive industry spaces like healthcare and legal marketing, surpassing the industry average conversion rate of 5.89%—as reported by HubSpot—is a notable achievement. Achieving a 10% […]
February 29, 2024

5 Social Proof Strategies to Increase Client Acquisition for Your Law Firm

  Business to Consumer (B2C) law firms, such as family law, estate planning, personal injury, consumer protection, employment law, criminal defense and residential real estate etc. […]
February 15, 2024

The Death of Cookies and the Truth About FLOC: What is a PPC Marketer to Do? (Updated)

This article has been updated to reflect changes in 2024 Recent Developments in Digital Advertising and Privacy Google announced a significant shift in its approach to […]