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May 2, 2021
At the time of writing I am 6 days into running a 7 day poll on my LinkedIn profile entitled To Pod or Not to Pod – […]
Fran Jakubowicz May 2, 2021March 30, 2021
Online advertisers have been using cookies for years to track user data, including sites they visit and other performance benefits, in order to serve them relevant […]
Fran Jakubowicz March 30, 2021March 3, 2021
We’re all curious to know what types of ads our competitors are using and what ad strategies they’re implementing to win business. The goal here is […]
Fran Jakubowicz March 3, 2021February 7, 2021
Testimonials are a powerful lead generation tool – that’s why they dominate ads, landing pages and social channels. Simply stated they convert. As a company, there […]
Fran Jakubowicz February 7, 2021February 1, 2021
“A picture is worth a thousand words” Marketing copy is a very powerful tool. Shareable, exigent and persuasive copywriting is a marketer’s best friend. When all […]
Fran Jakubowicz February 1, 2021January 5, 2021
Artificial intelligence. Machine learning. These are buzzwords being used ad-nauseum (even more than the word “buzzword” itself) by Google & Facebook to explain how their systems […]
Barry Buckman January 5, 2021December 23, 2020
Marketers will barely raise an eyebrow to learn that 82% of online consumer traffic will come from video in 2021, according to an annual report from […]
Fran Jakubowicz December 23, 2020November 16, 2020
One out of four nonprofit organizations has never heard of Google For Nonprofits and that’s a terrible shame. This free program for organizations that qualify, gives […]
Fran Jakubowicz November 16, 2020August 2, 2020
With the global onslaught of COVID-19, a massive shift has taken place, presenting marketers and business owners with brand new consumer behaviors. In a clever article […]
Fran Jakubowicz August 2, 2020