Blog

January 5, 2021

Google Ads Is Going Rogue

Artificial intelligence. Machine learning.  These are buzzwords being used ad-nauseum (even more than the word “buzzword” itself) by Google & Facebook to explain how their systems […]
December 23, 2020

Why Interactive Video is a Game Changer for Marketers

Marketers will barely raise an eyebrow to learn that 82% of online consumer traffic will come from video in 2021, according to an annual report from […]
November 16, 2020

Google For Nonprofits: Tips to Optimize Your 10K in Free Monthly Ad Spend

One out of four nonprofit organizations has never heard of Google For Nonprofits and that’s a terrible shame. This free program for organizations that qualify, gives […]
August 2, 2020

4 Digital Strategies to Help Adapt Your Business During COVID

With the global onslaught of COVID-19, a massive shift has taken place, presenting marketers and business owners with brand-new consumer behaviors.  In a clever article entitled […]
May 14, 2020

4 Ways AI is Transforming The Digital Marketing Landscape

“Artificial intelligence (AI) may be mankind’s most astonishing creation to date”.  Business Insider Coined by a group of mathematicians in 1956,  Artificial Intelligence (AI)  was devised, in […]
February 26, 2020

5 Google My Business (GMB) Features You’ll Want to Use in 2020

Google My Business (GMB) listings is the first step local marketers and small businesses take to garner a local business presence in Google search and map […]
February 5, 2020

Qualifying Your Sales Leads and (The Art Of) Closing Them

Whether you are a global company or a local startup, leads are the lifeblood of your business. The system of qualifying a lead so that it […]
January 23, 2020

GDPR Myths Exposed (With Special Relevance to Lead Generation)

It’s all about the privacy policy or “all I need is a GDPR privacy policy” No…. its not all about the privacy policy. You do of […]
December 5, 2019

Want To Increase Lead Acquisition By 200%? These Digital Lead Generation Tactics Really Work

Leads are the lifeblood of any business and lead forms are currently one of the primary ways marketers generate leads.  Unfortunately, the average conversion rate on […]