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September 15, 2021

Lead Generation Ads vs. Engagement Ads: Why Both Really Matter

Ninety-five percent of my team’s day is spent ideating and building lead generation campaigns for our clients.  From deliberating over ad messaging, conversion funnels, and landing […]
March 3, 2021

Use These 3 Hacks To Spy On Your Competition’s Ads

We’re all curious to know what types of ads our competitors are using and what ad strategies they’re implementing to win business. The goal here is […]
April 10, 2019

Why Private Messaging Is The Next Big Thing For Lead Generation

Last month, Facebook CEO Mark Zuckerberg wrote a long post on the future of private messaging entitled “A privacy-focused vision for social networking,” where he states […]
March 14, 2018

5 Official Facebook Tools That Will Make Your Life Easier

While all digital marketers like to gripe about this ever popular social network, Facebook Tools are effective and free that can make your campaign management and […]
January 30, 2018

Facebook Conundrum

Digital ad platforms have exploded over the past few years, and if implemented correctly, can provide businesses of all sizes with ad-targeting opportunities which were unheard […]
November 9, 2014

Maximize Your Facebook For Business Page Impressions

Organic Reach on Facebook is NOT dead Every social media marketer and business owner who has been using Facebook for more than a year or two […]