COMPANY BACKGROUD

“Nussbaum Law is a legal practice dedicated exclusively to Family Law in Toronto.

Our legal staff understands that separation and divorce is an emotional time and we are committed to providing a personal approach to all our clients. Our team of divorce lawyers understands that each family situation is unique and we will take the time to listen to your situation so we can understand your family values. We advocate on your behalf to ensure you receive the best possible outcome in your family law case.

Qualified Leads

Phone Calls

%

Conversion Rate

According to the Unbounce Conversion Benchmark Report, “If your legal landing page converts at 11.2%, you’re beating 90% of your competitors”.

The landing pages we developed for Google Ads convert at 19.17%.

19.7%

Landing Page Conversion Rate

Overview

Our client turned to us for help with their digital marketing efforts. They had worked with digital marketing agencies in the past but found their campaigns to be ineffective.

Our efforts for this law firm consist of:

  • Robust, targeted Google Ads campaigns
  • Landing page development & optimization
  • Search engine optimization, including Local SEO
  • Establishing on-site goal tracking, including call tracking.

951 leads have come from organic traffic. This number has consistently grown since we began working with this client.

Our Landing Page Expertise

We create our landing pages via a tool called Unbounce. Recently, Unbounce released a benchmark report which evaluated conversion statistics from a number of industries.

In this report, they presented the following data:

Landing pages which we have created for clients in the industry convert at 19%. We can therefore safely say that our landing pages convert in the 99th percentile.

The Results

We have generated 2510 qualified leads, including 1187 phone calls (since phone calls are more valuable than form submissions, our landing pages are structured to encourage users to call).

1090 leads have come from our Google Ads campaigns.

The landing pages we developed for Google Ads convert at 19.17%.

951 leads have come from organic traffic. This number has consistently grown since we began working with this client.

According to the Unbounce Conversion Benchmark Report, “If your legal landing page converts at 11.2%, you’re beating 90% of your competitors”. 

 

Lawyers need qualified leads and with SunHouse Marketing I’ve finally found a digital marketing agency that floods my inbox with new, quality prospects. I recommend SunHouse without question.

Barry Nussbaum
Senior Lawyer – Nussbaum Law