No matter your vertical no matter if you’re B2B or B2C, if you require inbound leads for your organization (attracting and converting your target market into interested prospects and customers), you need video.
The reason is simple. Video converts. 87% of marketers use video content as a marketing tool in 2019 and for good reason.
By now you’re convinced that video content is going to be featured significantly in your lead generation funnel right? Here are just a couple of options you can test: